BEAUTY, CURIOSITY, HARMONY AND ESPECIALLY REBIRTH : THESE
CONCEPTS INSPIRE OUR MAGAZINE, SHARING SPECIAL MOMENTS
AND CARVING OUT A NICHE FOR YOURSELF.
GO TO YOUFIRST.EU AND BUY OUR PRODUCTS
TALES IN MILAN
VIVAIO RIVA
An oasis of peace and a true placeof worship for gardening lovers is hidden in the heart of Milan's nightlife,near San Lorenzo’s Columns: the Vivaio Riva (i.e. nursery).
Three thousand square meters ofland, a show of flowers and colours, a maze of vineyards, greenhouses and potswhere to buy beautiful plants and get special advices on their care from thetwo sisters who run the space since the late Sixties.
A corner of rare beauty that isenriched in Summer by botany workshops, activities for children, exhibitionsand book presentations and it transforms into a lovely place for a walk or anaperitif on a bossa nova music background.
Azaleas, jasmines, lemon trees,camellias, primroses and violets: an irresistible floral triumph that makesthis nursery a real outpost of the Rebirth,where to slow down from Milan’s hectic pace and to regain energy and wellness.
Vivaio Riva
Via Arena 7
Open Monday to Saturday 8.30 – 12.30 / 14.30 – 18.30
TALES IN MILAN
VILLA NECCHI CAMPIGLIO
Villa Necchi Campiglio is a magnificent treasure ofart and architecture in the centre of Milan.
Certainly one might linger on the up-to-dateamenities of this villa, built by Piero Portaluppi between 1932 and 1935 forthe family of Angelo Campiglio, his wife Gigina Necchi and his sister-in-lawNedda.But this residence, donated to FAI(FondoAmbiente Italiano - The National Trust for Italy)andbecome a house museum, hits for the enchantment feeling that is given to youwhile wandering from a room to another: we are charmed not only by the rationalistic decorations but also by the magnificent dresses, still perfectly set in the wardrobes, that carry us to parties in other time periods.
Strolling in the park is a genuine Rebirth experience, being accompanied by the soothingsound of water, swept away by the poetry of flowers , plants and gardens. Somegenerous gifts of works of art embellish the Villa, such as the Vase by Fausto Melotti and a largepainting called Monument to the FallenRacers by Felice Casorati, representing a true You First moment.
Villa Necchi Campiglio
Via Mozart 14
Click here to discover more on thevilla and on FAI
TALES IN MILAN
BOTANICAL GARDEN OF BRERA
A genuine place for Rebirth in the heart of Milan
Ahistorical garden created byMariaTeresa Queen of Austria in 1774, the Brera Botanical Garden preserves evidencesof the past and today represents a peaceful and quiet interlude in city’s frenzy.
All around there’s the bustling fashion district, but as you leave thegates behind you’ll find an enchanted and poetic place where you can have awalk or take a break observing trees, an interesting collection of medicinalplants or the mix ofspring bulbsandperennial plants. Two ellipticalwater basins date back to 1700, while the greenhouse was built in 1800 (today itis used as a classroom by the Academy of Fine Arts) together with the small Specola and the flower beds.
Our olfactory notes and even our Helichrysum, the active ingredient of Rebirth,crop out amidst the sublime paths of theOrto. What can express our philosophy better? An invitation to carve outtime for ourselves to visit this corner of Milan, an inspiring gift that ourcity offers us to come back to our inner self completely regenerated.
Orto Botanico di Brera
via Brera 28 - Milano
www.brera.unimi.it
TALES IN MILAN
THE LIBERTY PALACE IN VIA MALPIGHI
Or the artistic essence of Milan
We walk for Milan and occasionally weraise our gaze, because our city amazes us with lots of architectural wonders. Sowe bump into a fantastic Liberty building in Via Malpighi 3: the facade of CasaGalimberti has floral patterns and ceramic tiles motifs, in a great celebrationof Liberty style.
The decorations, entirely made of painted fired ceramics,leave us open-mouthed for their richness and their colours.
On the first floor shapely female figures are depicted, while on the other floors gorgeous floral patterns follow one another with wrought iron decorations that complete the façade. We love getting lost in Milan, in search of the quiet beauty of historic homes; we love the details, the preciousness of every line, of every aspect of Liberty creations, which also inspired YouFirst Pura Rinascita logo, with its flourished weave and its lightness.
Milan’s design has its roots deep in here.
Via Malpighi 3