Aromatherapy is a very ancient practice, based on the awareness of the importance of aromas and their effects on personal well-being. Aromas, even the simplest, change our state of mind, they predispose the body to tune in with the environment and to perceive it as their own.
Our soul smiles even just walking into the house, before turning on the light, if a congenial scent welcomes us. Scents are not just the finishing touches in home decor, they are not stylistic quirks: they are first welcoming smile, the first handshake, the first sensory gratification for anyone who crosses the threshold. Wellness, calm, energy, each essence meets our inner self through the smell in an original way.
That’s why it is nice and gratifying to find your own ideal mix, among the infinite olfactory nuances at our disposal. Because beauty is not only a matter of sight, it fully involves our sensory relationship with the world, from the warmth of a caress to a forgotten melody, starting from the special scent of our abode
Set in Fondazione Prada’s brand new exhibition space (the Osservatorio, whose location in Galleria Vittorio Emanuele II is worth a visit), the show “Give Me Yesterday” curated by Francesco Zanot opened in late December, including over 50 works by young artists (M.Bonajo, T. Duarte, I. Fenara, G. Reynolds and many others) who explore the use of photography as a personal diary. In a context characterized by the pervasive presence of photography devices and images produced and shared through digital platforms, these artists are able to create a new photographic diary, as an imitation of the Internet’s repetitive cataloguing of images, through an appropriate care in the setting, in contrast with the spontaneity of the documentary style. The basis of the exhibition is a project to impose well-thoughtout structural and conceptual framework over everyday spontaneity, also by the application of a modular method and/or a combination of reality and digital manipulation. Articulated over both levels of the Osservatorio, the exhibition accompanies the visitor in his journey through the future developments not only of photography, but also the gaze on the world and the individual. A wonderful example of Milan’s openness to new: happy Rebirth.
“Give me Yesterday”, 21 Dec 2016 – 12 Mar 2017
FONDAZIONE PRADA - Milan Osservatorio
Galleria Vittorio Emanuele II
Milan
fondazioneprada.org
An old armchair in the corner of the grandparents' house, the Dad’s overnight bag, left every night on the chest, a belt Mom used to wear in the nights out with friends ... we usually do not pay attention to the common thread that binds these objects, until one day a cream, an oil, a new perfume suddenly bring us back there, back to hours, days or years. It is not important to know exactly when, it is a timely reminder, the olfactory memory suddenly gives us back a moment, a situation, and this suddenness surprises us, leaving us speechless for the astonishment and emotion to find ourselves back in time. Moreover, as Marcel Proust writes in “Swann's Way”:“
But, when nothing subsists of an old past, after the death of people, after the destruction of things, alone, frailer but more enduring, more immaterial, more persistent, more faithful, smell and taste still remain for a long time, like souls, remembering, waiting, hoping, on the ruin of all the rest, bearing without giving way, on their almost impalpable droplet, the immense edifice of memory.”
Happy memories, happy rebirth!
The power of literature, which transforms the lives of ordinary people in mysterious and charming characters! The early-twentieth-century peasant life in the French countryside is shaped through ten biographies, stories that are rich of details and an almost emphatic prose. Pierre Michon wants to elevate poor, ordinary country dwellers, humble workers closely linked to earth and its cycles to the rank of legendary heroes. He wants to ennoble their lives, almost violently, for his desire to tear them apart from mediocrity, to save them from their own daily reality. Memories merge with illusions, the narrative becomes turbulent, dense, vital. The power of literature, which in itself has the seed of greatness, of the accomplishment of the hunger for power that gives man the strength of rebirth.
Pierre Michon, “Vie Minuscules”
Italian Edition: Adelphi